YOSHINOYA, famous for its Beef Bowl (Gyudon), is a well-established food chain catering tasty and wholesome meals with fast food convenience. Founded by Mr Eikichi Matsuda in 1899, it is named after Mr Matsuda’s birthplace, Yoshino-Cho in Osaka. The first Yoshinoya restaurant was located in the Nihonbashi Fish Market in Chuoku, Tokyo. In 1946, Mizuho Matsuda, son of Eikichi Matsuda, turned the business into a 24-hour restaurant and rapidly gained wide spread popularity in Japan. In 1958, it became a corporate company operating on a chain store system. To date, there are 1263 outlets around the world, namely Japan, USA, Hong Kong, China, Philippines, Singapore, Malaysia, Taiwan and Australia.

Other than its famous Beef Bowl (Gyudon), Yoshinoya also offers selections of Teriyaki Chicken and Salmon, plus new additions like the popular Karaage Chicken and Ebi (prawns), topped with secret-recipe sauce on fluffy Japanese grain rice. These Japanese rice meals, complete with freshly cooked mixed vegetable, make a balanced meal and a nutritious alternative to the usual food court or fast-food fare.

For general enquiries or feedback, please email to yoshinoya@wingtaiasia.com.sg.